Reach for the stars!

Hotel ranking systems go sky high
There used to be a time when a 5* hotel was considered to be the height of luxury, the ultimate statement of a hotel’s quality and service standards. The hotel ranking system should in theory be simple, a rating from 1-5 that determines first of all how much you can expect to pay for a room and secondly, what you can expect to find in the room! However the star system does vary from country to country, with different guidelines to distinguish one hotel from another. The once opulent five star rating has now been replaced by hotels claiming to be six or even seven star quality. In the United Arab Emirates it is common to find hotels that offer seven star standards; Europe also boasts a seven star hotel, the Galleria in Milan. With rumours of a ten star hotel planned to built in the Middle East, it seems that the concept of star ratings need to be redefined.
Many industry experts state that the idea of a star rating does not actually mean anything; hotels use the star prestige to benefit their own marketing promotions inflating their own ratings without following any set guidelines. The origins of the star classification system are found in Britain where the Automobile Association (AA) secretary Stenson Cook devised a three star classification system. In 2007 the system was adapted to include a standardised five star quality. Without each hotel across the world adhering to a set list of guidelines, there is no way to determine an accurate ranking system leaving customers confused with the varying levels of luxury that is on offer. The difference between a five star and a ten star hotel may not be as dramatic as you think!

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